Who We Are

We're the nonprofit whose mission offers the greatest opportunity to stop the decline of nature and wildlife in the U.S. through community-led advocacy.

Our Mission

To protect, restore, and expand the National Conservation Lands through education, advocacy and partnerships.

Photo: Upper Missouri River Breaks National Monument, Montana
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We’re working to protect more of the 250 million acres of public lands managed by the Bureau of Land Management, 85% of which are currently unprotected.
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We were founded on the belief that America’s public lands are best protected through the enduring dedication of local communities – our Friends Grassroots Network.
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For more than 15 years, we’ve been harnessing a national movement to secure protections through presidential administrations, Congress, and federal agencies.
Mobilize Local Communities

We grow and mobilize community passion.

Through grant giving and capacity building, we power 80+ local organizations in our Friends Grassroots Network to advocate for National Conservation Lands.

Direct Advocacy & Policy Work

We secure protections and improve policies.

We work directly with presidential administrations, Congress, and the Bureau of Land Management to advance better land management policies.

Increase Public Awareness and Support

We increase public support.

We generate greater visibility and funding for enduring protections, with the understanding that public lands can unify and connect our common values.

Our Mission

To protect, restore, and expand the National Conservation Lands through education, advocacy and partnerships.

Photo: Continental Divide National Scenic Trail, New Mexico

Our Values

Public lands as a source, not a resource.

Everything we do is based on the understanding that we live in interrelationship with nature and that connection to the land is the source of life, not a resource to extract.

This movement must be inclusive.

We’re committed to removing barriers to access and building toward ever greater social justice and inclusion in our own work and in the world. Learn more.

Honor local passion and wisdom.

We believe that community-led conservation is the blueprint for achieving long-lasting protections for critical public lands.

Find and share joy in the work.

We celebrate with good humor and recognize that there is always beauty, restoration and wellness to be found in our connection with each other and the land.